“We like the piece. It will go up on our site tomorrow morning and I’ll send you a link.” For a PR person, there’s no better way to start the day than to receive that kind of short reply from someone whom you’ve pitched an op-ed piece on behalf of one of your clients. The […]
Tag: Content
Alternatives to College”, a Directory From Ryan Craig’s New Book, A New U, is Now Live at AlternativesToCollege.com
WhatsBestforMe, Inc. Partners with Ryan Craig and Cassidy Leventhal of University Ventures to Create Online Version of Alternatives to College Directory May 14, 2019 09:00 ET | Source: WhatsBestforMe, Inc. BOCA RATON, Fla., May 14, 2019 (GLOBE NEWSWIRE) — With a goal to help under-employed college graduates and other young adults identify alternative pathways to […]
How Erosion of Trust in Media May Affect PR Pros
Data from Gallup shows that confidence in newspapers and TV news are at an all-time low, and as PR professionals this should be concerning for a number of reasons. First, in the big picture, the erosion in trust in the media mimics the erosion of trust in most other American institutions — like the Catholic […]
All Trump All the Time: Why Pitching Clients to Cable News Outlets Has Become Nearly Impossible
There once was a time, before the summer of 2015 when a certain man came down an escalator in Trump Tower to announce his candidacy for President of the United States, that PR firms such as ours could pitch cable TV news bookers with a reasonable chance at success. Yes, you had to have all […]