I had seen Boyle Public Affairs’ great work with my industry’s association, so I was confident they would be as enthusiastic and committed with my company. In fact, they’ve exceeded my expectations and have been key contributors to our best year ever. Their ‘gentle pushes’ in strategy and creative have helped us to think bigger and more aggressively – and the result has been that, not only are our sales calls being welcomed by prospective customers now, but we’re receiving a lot of unsolicited inquiries, too. Working with Boyle Public Affairs has felt like an exciting partnership that I’ve valued in both of my leadership roles.
Boyle Public Affairs was instrumental in helping us create crisp messages that assure prospective clients can quickly understand not only what we do, but what kinds of results we deliver, and why they need our services. With Boyle’s guidance, we leveraged social and traditional media and effectively expanded our visibility and enhanced our credibility as thought leaders and experts in our market segment.
Over the past several years, Boyle Public Affairs has secured national broadcast stories about the strength of the RV business, assisted our local efforts to boost Go RVing’s experiential marketing outreach, and helped us identify strategic partners that have expanded our reach with key audiences. Jim and his team have been tremendous partners for RVIA and our Go RVing outreach, and as the RV industry has experienced a tremendous resurgence post-recession, Boyle has played a vital role in helping us tell that story.
Jim Boyle is the most well-connected person I have ever met in the field of education. When I attended the ASU-GSV Education Innovation Summit, we literally held court in the main lobby and a parade of investors, foundation heads, education company CEOs and school officials recognized and spoke with Jim, who was gracious enough to introduce me and my non-profit organization. I knew right then that we should hire Boyle Public Affairs and I am glad that we did. Jim and his team of associates are first-rate professionals and they like to have fun, too!
The great thing about Boyle Public Affairs is not only the PR outcomes they achieve – which are outstanding – but also their open, proactive, and transparent way of working with us as a client. Weekly meetings are always productive and efficient…moving our PR agenda AND our business forward. In between those meetings, we are kept informed of PR progress every step of the way.
Strategically, Boyle Public Affairs understands well the complex challenges faced by associations and their many demanding stakeholders. So, not only is their counsel spot-on, but they’re extremely capable of taking on everyday responsibilities and tasks associated with member recruitment and retention, event promotion and media management, communication with legislators and regulators, and public awareness and advocacy. They’re enthusiastic, committed and can be relied on to deliver on-time and on-budget.
Working with the professionals at Boyle has been a refreshing experience. They focus on results; think big; execute with vigor; pushback when they disagree; and encourage excellence. Their can-do attitude is contagious.
While Boyle Public Affairs had no prior experience in my industry, I was impressed at how intuitively they grasped and crafted messaging that appealed to my firm’s prospects and enabled us to stand out from our competitors. They developed a very impressive suite of online and print collateral for us that we’ve used successfully to introduce our brand and services to Fortune 100 companies worldwide.
Recently, we contracted with Boyle Public Affairs for a complete new build of our company website. There were many moving pieces, hundreds of legacy pages from old website iterations and a few decision makers in the mix. Throw on top of all that our commitment to making the Discover Technologies website one of the most accessible site on the web and we created a complex project. We created an entirely new site and seamlessly transferred to it with great results. The Boyle team was up for the challenge, the procedures were straight forward. The follow through was on time and on target. Our website traffic increased, the SEO was well done and we have a greatly improved, contemporary site that is easy to navigate. We are very happy with our site and would recommend Boyle Public Affairs.